Stories Of

Endurance

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Choose Adventure

Choose Adventure

May 8 thru 14th was a grand adventure! Just what the doctor ordered. A spirit refill of wild leaps down the path of my New Year's resolution to “choose adventure.” This quest to fill my adventure deficit actually started in December when I wrote down “choose...

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My New Year’s REVolution

On both my Summer time birthday and then again at my end of year Winter Solstice I like to hit pause and breathe deep. These biannual gifts of time and space that I give to myself create slack. This invaluable slack allows for honest personal reflection, followed by...

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The Big Gulp

The Big Gulp

New Year’s is a great time to set goals. There’s a collective energy in the air, as everyone looks ahead, and we feed off each other’s dreams.

It’s a good time to tackle a goal that scares you a little, say the experts in human motivation; it’s how we grow. If the goal doesn’t intimidate you, it’s not pushing you out of your nest.

So I’ve picked a goal that scares me a lot.  Gulp. 

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A New Beginning

A New Beginning

By Rebecca Rusch, 2017 SLO MTB Ambassador. The below is an excerpt from her book Rusch to Glory.

I have never had a five-year plan, let alone an idea of where I would be in five months. In the fall of 2005, the uncertainty of the life I’d made for myself became very real. Montrail’s owner called with news that the company was being purchased by Columbia and come October, just several weeks away, they would be cleaning house and severing most of their sponsorship deals — including the one with my team. Although grateful for the warning that the blade of the guillotine was about to come crashing down, I hung up the phone speechless. Then I relayed the news to all my teammates and support staff.

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Train and Race Like a Mother

Train and Race Like a Mother

By Samantha Pruitt, Founder & CEO, Race SLO

Lately I have been finding great joy and satisfaction in the fact that both athletic product companies and the outdoor athlete media pipelines have finally caught on to what has been our reality for years in the sports training-racing scene. World wide millions of women, sisters, daughters, mothers and even grandmothers have been taking the athletic world by storm! It’s been slow gradual progress since the 1972 passing of Title IX, but in the last five years of my life I have witnessed an unprecedented shift in the podium.

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